Shift Gears toAuto Retail Reinvention

Turnkey next-gen digital and AI solutions that steer dealerships toward peak performance

Shift Gears toAuto Retail Reinvention

Turnkey next-gen digital and AI solutions that steer dealerships toward peak performance

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The Pinnacle Vision

Driving an Intelligent, Sustainable, and Profitable Future of Auto Retail

With a keen vision to transform the automotive retail space, Pinnacle weaves AI, automation, and cross-skilled talent to streamline operations, enrich customer journeys, and fuel sustainable growth. We’re laser-focused on driving data-led intelligence and scalable practices across dealerships worldwide—empowering them to metamorphose into agile, resilient, and future-ready powerhouses.

Our Command Centers

Our AI-powered global command centers combine skilled talents with industry-first processes and real-time insights to streamline operations, personalize engagement, and accelerate dealership performance.

dealership-operations

Dealership Operations

Vector   Sales

Vector   Aftersales

Vector   Business Office

Vector   Warranty

Tech Transformation

Tech Transformation

Vector   Conversational AI

Vector   Data Extraction

Vector   Agentic AI

digital-marketing

Digital Marketing

Vector   Process Automation

Vector   AI-Led CRM

Vector   Smart Customer Experience

Vector   Responsive Promotion

Rev Up Value Creation and ROI

reduction

50% Reduction in Total Operational Costs

Reimagined Processes white

Reimagined Processes

Structured Sales Ecosystem white

Structured Sales Ecosystem

Latest Blogs

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AI in Automotive Retail: Designing Intelligent Dealership Journeys

News & Events

Industry updates, product launches, and moments – explore what’s new at Pinnacle that’s reinvigorating the auto retail world.

Eric J. Cunningham

Eric J. Cunningham brings over four decades of leadership experience in the automotive industry, most recently serving as the former North America VP of Sales, Service, and Marketing for Cadillac (General Motors). He played a key role in positioning Cadillac as one of the fastest-growing luxury brands and led the launch of its first electric vehicle (EV). As an advisory board member of Pinnacle, Eric’s former senior roles across sales, service, marketing, aftersales, and electric vehicle strategy, managing operations and driving over $7 billion in revenue—bring in valuable insights into scaling innovation and operational excellence. His strategic vision and combined deep expertise in brand building and customer care will enable Pinnacle to channel a strong focus on the future of mobility.

AI in Automotive Retail: Designing Intelligent Dealership Journeys

Intelligent transformation in the automotive retail landscape is more than just a...