Shift Gears toAuto Retail Reinvention

Turnkey next-gen digital and AI solutions that steer dealerships toward peak performance

Shift Gears toAuto Retail Reinvention

Turnkey next-gen digital and AI solutions that steer dealerships toward peak performance

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The Pinnacle Vision

Driving an Intelligent, Sustainable, and Profitable Future of Auto Retail

With a keen vision to transform the automotive retail space, Pinnacle weaves AI, automation, and cross-skilled talent to streamline operations, enrich customer journeys, and fuel sustainable growth. We’re laser-focused on driving data-led intelligence and scalable practices across dealerships worldwide—empowering them to metamorphose into agile, resilient, and future-ready powerhouses.

Our Command Centers

Our AI-powered global command centers combine skilled talents with industry-first processes and real-time insights to streamline operations, personalize engagement, and accelerate dealership performance.

dealership-operations

Dealership Operations

Vector   Sales

Vector   Aftersales

Vector   Business Office

Vector   Warranty

Tech Transformation

Tech Transformation

Vector   Conversational AI

Vector   Data Extraction

Vector   Agentic AI

digital-marketing

Digital Marketing

Vector   Process Automation

Vector   AI-Led CRM

Vector   Smart Customer Experience

Vector   Responsive Promotion

Rev Up Value Creation and ROI

reduction

50% Reduction in Total Operational Costs

Reimagined Processes white

Reimagined Processes

Structured Sales Ecosystem white

Structured Sales Ecosystem

Latest Blogs

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The 24/7 Dealership: Mastering the 'Always-on' Customer Journey with AI

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Speed vs. Accuracy: Engineering Velocity with Precision

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The Trust Dividend: Why Respect Powers High-performance Dealership Teams

News & Events

Industry updates, product launches, and moments – explore what’s new at Pinnacle that’s reinvigorating the auto retail world.

Pinnacle_SreeRam Balakrishnan GreyScale (1)

Joining Pinnacle’s leadership brass as the Senior Vice President, Technology and Country Head, India – is Sriram Balakrishnan, who brings over 15 years of engineering leadership across some of the world’s most innovative organizations.

Sriram has consistently delivered technology frameworks that support large-scale growth, empower faster decision-making, and strengthen customer-centric digital experiences. His ability to build resilient, high-velocity engineering organizations has positioned him as a trusted leader in complex, high-volume environments. His career spans pivotal roles at Amazon, Walmart, and Nike, where he scaled high-performing engineering teams, architected mission-critical customer platforms, and drove operational excellence across global e-commerce ecosystems.

At Pinnacle, Sriram will lead our product and engineering charter—building AI-powered platforms that elevate dealership performance, unlock operational intelligence, and lay the groundwork for future-ready automotive ecosystems. His leadership will be instrumental as we scale next-generation technology foundations across global markets.
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The 24/7 Dealership: Mastering the 'Always-on' Customer Journey with AI

The glow of the "Open 24/7" sign in the digital age signifies a profound shift in...

Speed vs. Accuracy: Engineering Velocity with Precision

In auto retail, speed wins headlines. However, should it be at the cost of wasted...

The Trust Dividend: Why Respect Powers High-performance Dealership Teams

What happens when a stalled delivery, an angry customer, or a missed quota appears on the...